
Adam Schwartz is the Co-Founder and CEO of Parable, a workforce intelligence platform built for enterprises pursuing data-driven, measurable AI transformation. Parable helps executive teams see how work actually happens, identify where AI should be deployed, and convert efficiency into hard-dollar outcomes.
Previously, Adam co-founded TeePublic, an e-commerce marketplace scaled to over $130M in revenue without venture or debt financing and later acquired by a public company. His background spans founder-led growth, public company operations, and board leadership, giving him a practical perspective on operating leverage and transformation at scale.
Adam works closely with enterprise AI owners and transformation teams to identify high-value use cases, size investments, design execution plans, and measure results. His focus areas include workforce intelligence, AI value measurement, operational efficiency, and translating AI adoption into tangible financial impact.