Boost Margins, Grow Revenue:
Practical AI for SMBs.

Actionable insights and expert guidance to help your small or middle-market business use AI to drive revenue growth, increase margins, and operate more efficiently.

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Video
September 15, 2025
AI Red & Green Flags in M&A: What PE Firms Must Watch
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Video
September 15, 2025
84% Cost Savings & 30-Second Turnarounds: The PE Playbook for Production-Grade AI
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September 8, 2025
Cut ERP Time by 75%: How AI is Transforming Manufacturing & Construction
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September 5, 2025
The Great Transition: 5 Human Skills Every Leader Needs in 2025
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Video
September 1, 2025
The Growth Edge: A Faster Path to AI-Enabled Product Innovation
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Video
August 29, 2025
How AI Unlocked Millions in Hidden Deal Value for a Media Company
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Case studies
August 20, 2025
Case Study: A Park Ranger Built a GPT That Writes Federal SOWs (In an Hour)
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Video
August 17, 2025
Ban “Do Nothing”: The 10-Experiment Rule for AI Adoption
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August 15, 2025
How I Use AI to Stress-Test Tough Talks (HR Loved the Result)
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July 28, 2025
Turning Unique IP Into Scalable AI Products: A Real Case Study
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Case studies
July 25, 2025
Case Study: How AI Cut Hiring Time by 60% in a Healthcare Company
25
Video
July 21, 2025
How AI Helped an SMB Healthcare Firm Accelerate Hiring by 50%, Boosting Revenue & Profits
25
Article
July 15, 2025
The 2-Month AI Transformation: How Private Equity Firms Drive Immediate EBITDA Impact (Amrit Saxena)
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July 14, 2025
How AI Helped an Eyewear Brand Reduce Rx Verification Time by 95%, Cutting Costs & Growing Revenue
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Video
July 10, 2025
The Future of Work Isn't Human vs. AI - It's Human + AI
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Case studies
July 8, 2025
How an Equipment Rental Company Cut Customer Service Time by 50% Using AI Agents | Case Study
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Video
July 7, 2025
How SMBs Can Free Up 35% of Owner Time Using AI Agents
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Case studies
July 3, 2025
How a Private Equity Firm Avoided a $2M AI Mistake: The Due Diligence Playbook That Actually Works (Melania Calinescu)
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Article
June 30, 2025
Beyond Time Saved: How to Calculate AI ROI That Actually Matters (Nicole Castillo)
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Article
June 27, 2025
The 80/20 AI Rule: Why "Good Enough" Solutions Beat Custom Every Time (Nicole Castillo)
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Article
June 27, 2025
The 10-Minute Vendor Reality Check: Stop Wasting Time on Generic AI Demos (Nicole Castillo)
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Video
June 25, 2025
Identifying Effective AI Use Cases: Advice from News Corp’s Nicole Castillo
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June 23, 2025
How to Build AI Strategy Without Herding Cats
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Article
June 20, 2025
How UserTesting Drove AI Adoption: A Four-Part Deep Dive
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June 20, 2025
How to Measure and Maximize AI ROI: Insights from UserTesting's Michael Domanic
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Article
June 20, 2025
In the Age of AI, Clarity Is Your Real Power
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June 20, 2025
4 Essential Qualities of an Effective AI Leader | Michael Domanic's Advice
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June 19, 2025
Picking a Model Family
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June 17, 2025
AI overwhelm is killing your career.
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June 16, 2025
Top-Down, Bottom-Up: How UserTesting Drove AI Adoption
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Article
June 13, 2025
Start With Friction: The Smarter Way to Bring AI Into Your Work
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June 13, 2025
AI Due Diligence: Uncovering Hidden Risks Before You Invest
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June 12, 2025
Smart Customer Service
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Case studies
June 11, 2025
Reducing Downtime in Wind Power Plants with AI: A Case Study by Jozef Petro
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Video
June 10, 2025
Stop Random AI Experiments: Unlock True Value with Strategic Prioritization
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Case studies
June 10, 2025
Automating Luxury Fashion Sourcing with AI: How Gab Waller Scaled Her Business
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Case studies
June 10, 2025
Two-Hour Rabbit Hole → 15-Minute Landing Page Win
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Article
June 10, 2025
Why AI Forecasting Fails More Than It Works—And Why You Should Try Anyway
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June 10, 2025
The Leadership Skill I Didn’t Expect to Learn from AI
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Case studies
June 10, 2025
How Synthetic Consumers Accelerate Product Development with AI | 5-Minute Breakdown
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Article
June 9, 2025
🚀 601 AI Use Cases from Google, Distilled into 25 Practical SMB Strategies
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Video
June 6, 2025
How AI Compresses Innovation Cycles from 6 Months to Just Days
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Article
June 5, 2025
Intelligent Hiring
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Article
June 5, 2025
How to Prompt Like a Pro (Even If You May Think You Hate AI)
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Case studies
June 3, 2025
From 6 Weeks to 7 Days: How AI Revolutionized a Costly Workflow
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Article
June 3, 2025
AI Copyright Wars: The Battle for Creative Control
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June 1, 2025
Launch Real Products in Weeks: How AI Changes the Game
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Case studies
May 29, 2025
How 30+ GPTs Saved a $40B Private Equity Firm Millions
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Article
May 29, 2025
Competitive Intelligence
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May 28, 2025
Agentic Protocols: Cutting Through the Noise
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Frequently Asked Questions

What is Just Curious?

Just Curious is a platform that helps business leaders learn how AI can impact their business and connect with AI experts who can help them take action.

We feature expert interviews, case studies, and actionable thought leadership from AI practitioners—founders, consultants, technologists, and product builders.

You can explore content freely, connect with experts who resonate with you, or submit a project to get matched with the best experts for your needs.

How do I use Just Curious?

You can engage with the platform in three ways:

Explore AI Content → Learn from AI experts through real-world insights and case studies.

Browse Experts → Find AI practitioners offering services that align with your needs.

Get Expert Matches → Submit a project, and we’ll recommend the best experts based on your needs.

How does the "Get Expert Matches" feature work?

If you’re looking for expert guidance but aren’t sure where to start, you can submit a project or need via our “Get Expert Matches” form.

Tell us about your challenge, goals, or AI needs.

We’ll match you with the best experts in our network.

You’ll receive a curated shortlist of experts along with why they’re a good fit.

This is a free service—there’s no cost to submit a project or connect with experts.

Does it cost anything to use Just Curious?

No, it’s completely free for business leaders. You can consume content, browse experts, and even get matched with the right experts at no cost.

If you decide to hire an expert, their pricing and engagement terms will be discussed directly with them.

How do I connect with an expert?

You can:
✅ Reach out directly to any expert you find valuable through their profile.
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Either way, Just Curious is designed to make it easy to go from learning to taking action.

How do I become an expert on Just Curious?

You can apply through our "Become an Expert" form. We review applications and schedule a short call to ensure it’s a good fit.If accepted, you’ll be able to:Have a profile showcasing your expertise and services.Be interviewed to highlight your insights.Share content to attract business leaders interested in AI.Connect with potential clients when there’s a match.

Does it cost anything to participate as an expert?

No, it’s free to:
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✅ Have a profile and upload content.
✅ Be discovered by business leaders.

However, if you want to connect with businesses to discuss collaboration and other commercial engagements, we participate in a modest revenue share. We only make money when we help drive business to you.

How does Just Curious make money?

We only succeed when our experts succeed.

Just Curious operates on a revenue-share model, meaning we take a small percentage of projects that come through the platform.

There’s no upfront cost—we only make money when we successfully drive business your way.

This ensures that our incentives are aligned: we are actively working to bring real, valuable projects to our network of AI experts.

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